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Adding Product Images (Best Practices) on Kingston Express

2 min read

Product images are one of the biggest reasons customers decide to buy or not.
Even a great product won’t sell well with poor photos.

This guide shows you how to upload strong product images, what works best, and common mistakes to avoid as a seller.


Why Product Images Matter So Much #

https://www.fireandspark.com/wp-content/uploads/2024/12/AD_4nXfFSVUloihnWTsRPCT5TZABHZctgIbbu0GPKiqU2tvNrD2fg4p9sjSHOZpr4Um61xsAveopP2xThTY712RLqvpJft-xFBFdk3nt5KxnzgOV3ngqJ3mghdulFa6L4lVIHD1kS0Yihorkey2YHvuQ9XeAkrKi.png
https://cdn.prod.website-files.com/6256995755a7ea0a3d8fbd11/6257ec45cba94368934673c8_5ddff7bb0ff52b7e8d789e03_1_2Q1ya7oB2lUN-vZMAT6uRw.png

Good images:

  • Build instant trust
  • Show product quality
  • Reduce questions and returns
  • Increase conversions

📌 Customers can’t touch the product — images do the selling.


Minimum Image Requirements #

At a minimum, every product should have:

  • 1 main image (required)
  • Ideally 3–5 images total

📸 More angles = more confidence.


Step 1: Upload Your Main Product Image #

https://cdn.wedevs.com/uploads/2021/03/add-external-product-1-1024x521.png
https://ultimateelementor.com/wp-content/uploads/2018/05/featured-img-screen-options.png

Your main image should:

  • Clearly show the full product
  • Be well-lit
  • Be centered
  • Have a clean background

✅ This image appears:

  • In search results
  • On category pages
  • On your store page

Step 2: Add Additional Gallery Images #

https://res.cloudinary.com/cloudinary-marketing/images/v1645222177/website-2021/blog/ecommerce-product-pages/ecommerce-product-pages-jpg?_i=AA
https://cdn.dribbble.com/userupload/4770533/file/still-e52a264d66f03fe83e74102add578211.png

Use gallery images to show:

  • Different angles
  • Close-up details
  • Packaging (if relevant)
  • Size or scale

📌 Customers scroll through images before reading descriptions.


Best Image Practices (Very Important) #

Lighting #

✔ Use natural light if possible
✔ Avoid harsh shadows
✔ Avoid dark or yellow lighting

Background #

✔ White or plain background works best
✔ Avoid clutter
✔ Keep focus on the product

Image Quality #

✔ Sharp and clear
✔ Not blurry or pixelated
✔ JPG or PNG format


Recommended Image Sizes #

  • Square images work best
  • Ideal size: 1000 × 1000 px or larger
  • Keep file size under 2MB

📌 Large images look better but should load fast.


Showing Size & Scale #

https://img.pixelz.com/blog/size-matters-representing-different-product-sizes-product-images/good-example-additional-info.jpg
https://pbs.twimg.com/media/BxHZwBPCAAE3-yy.png

If size matters:

  • Show product in hand
  • Place next to common object
  • Include dimension photo

📏 This reduces “item smaller than expected” complaints.


What NOT to Do With Product Images #

❌ Use images taken from Google
❌ Upload blurry photos
❌ Use images with watermarks
❌ Misrepresent color or size

⚠️ Misleading images lead to refunds and bad reviews.


Lifestyle Images (Optional but Powerful) #

https://framerusercontent.com/images/PPMheBGWFHPE0wmNfjvRHkehI8.jpg
https://lindsaykphoto.com/wp-content/uploads/2021/05/lifestyle-product-photography-2.jpg

Lifestyle images show:

  • Product in use
  • Real-life context

🛍️ These increase emotional connection and sales.


Quick Image Checklist Before Publishing #

✔ Main image clear and centered
✔ At least 3 images total
✔ Good lighting
✔ Accurate representation
✔ No text-heavy graphics


Final Tip #

If you only improve one thing about your products, improve your images.
Good photos sell even before the customer reads a single word 📸🔥

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